What is Flash Analytics?
Flash Analytics is a single analytics platform that unifies event collection, product analytics, and data routing. Track events once, analyze everything, and keep your data clean with privacy-first tracking and deterministic sessions.
Key Capabilities
- 🧩Unified event pipeline: Ingest once, standardize schema, and govern at the source.
- 🧭Funnels & conversions: Explainable steps with session, user, or event counts.
- 🛡️Privacy-first tracking: Cookieless by default with rotating device IDs.
- ⚙️Backend + frontend tracking: Track websites, APIs, and internal tools with one SDK.
- 📤Exports & routing: Send data to GA, Meta, S3, Pub/Sub, and Webhooks.
- 📈Real-time dashboards: Live charts, cohorts, and event-level drilldowns.
- 🤖AI-assisted analysis: Ask questions in plain English and get charts.
Analytics Platform Comparison
| Feature | Flash Analytics | Mixpanel | GA4 | Plausible |
|---|---|---|---|---|
| 🔒 Cookieless by default | ✓ | ✗ | ✗ | ✓ |
| 🔁 Real-time dashboards | ✓ | ✓ | ✗ | ✓ |
| 🔍 Funnels & cohort analysis | ✓ | ✓ | ✓* | ✓*** |
| 👤 User profiles & session history | ✓ | ✓ | ✗ | ✗ |
| 📈 Custom dashboards & charts | ✓ | ✓ | ✓ | ✗ |
| 💬 Event & funnel notifications | ✓ | ✓ | ✗ | ✗ |
| 🌍 GDPR-compliant tracking | ✓ | ✓ | ✗** | ✓ |
| 📦 SDKs (Web, Swift, Kotlin, ReactNative) | ✓ | ✓ | ✓ | ✗ |
| 💸 Transparent pricing | ✓ | ✗ | ✓* | ✓ |
| 🚀 Built for developers | ✓ | ✓ | ✗ | ✓ |
| 🔧 A/B testing & variant breakdowns | ✓ | ✓ | ✗ | ✗ |
✓* GA4 has a free tier but often requires BigQuery (paid) for raw data access.
✗** GA4 has faced GDPR bans in several EU countries due to data transfers to US-based servers.
✓*** Plausible has simple goals
Quick Start
Create an account to start tracking events and exploring your dashboard.
- Install FlashAnalytics - Add the script tag or use one of our SDKs
- Track Events - Start measuring user actions
- Identify Users - Connect events to specific users
- Track Revenue - Monitor purchases and subscriptions
Core Tracking Concepts
How Tracking Works
Understand the event pipeline, identity model, and session logic.
Revenue Tracking
Capture purchases, subscriptions, and LTV signals.
Funnels & Conversions
See where users convert or drop off with explainable counts.
Sessions
Understand how sessions start, stay active, end, and power visit-level reporting.
Experiments (A/B Testing)
Create variants, target traffic, measure outcomes, and generate AI summaries.
User Journeys
Inspect individual profiles, session lists, and event timelines.
AI Analytics Chatbot
Ask analytics questions, generate charts, and investigate metric changes.
Privacy First
FlashAnalytics is built with privacy in mind:
- No cookies required - Cookieless tracking by default
- GDPR and CCPA compliant - Built for privacy regulations
- Transparent data handling - You own your data